Skip to main content

UK attraction offers

Valid from Thursday 25 June to Tuesday 1 September 2026, VAT will be reduced from 20% to 5% on eligible activities, helping families enjoy weekend treats, days out, and the plans that make life enjoyable during the cost of living squeeze.

How to claim your offer:

  • Choose an attraction
  • Download and print your vouchers or buy your tickets online
  • Travel with us
  • Present voucher or online tickets and train tickets

Below is just a selection of attractions available. To view the full range and book, please visit the Days Out Guide website.

Where will your ticket take you?

*Visit GOV.UK for more information about the VAT reduction.

Attractions in London

Photo of a group of penguins

ZSL London Zoo

Set in leafy Regent's Park amid heritage-listed buildings and beautiful gardens, ZSL London Zoo is an oasis in the heart of the capital with over 20,000 amazing animals to discover.